YOU’RE CHOSEN
“You have not chosen Me, but I have chosen you and I have appointed
and placed and purposefully planted you…”-John 15:16
Crowned With Purpose, Chosen By God
Crowned & Chosen Co. exists to empower women to embrace their God-given identity, walk boldly in their divine calling, and live with confidence in their purpose and destiny. We help women see themselves as God does—chosen, loved, and destined for greatness. The Word of God teaches us that our worthiness is not based on what we do but on what Christ has done. His sacrifice removes our sins, makes us righteous, and welcomes us into God’s family. We believe every individual is uniquely called, divinely designed, and destined to walk in purpose and authority. Rooted in faith and inspired by the journey of becoming, our brand serves as a reminder that you are not only chosen by God—but crowned to reflect His glory.
We are more than a brand. We’re a movement—empowering individuals to embrace their identity, rise in confidence, and live boldly in alignment with their calling. We offer faith-based resources, speaking & teaching engagements, community experiences and inspirational merch (coming soon).
Our Approach
“But you are a chosen generation, a royal priesthood,
a holy nation, His own special people…”
As we go through life, oftentimes, the struggle comes in truly embracing the value that God has already placed on our lives. Whether you're in a season of preparation, transformation, or elevation—we’re here to walk with you, celebrate you, and remind you who you are. We believe that it’s imperative that we not only embrace God’s purpose for ourselves but that we disconnect from whatever and whoever we need to position ourselves so that we can encourage others to do the same.
Our Mission
To inspire faith-filled individuals to embrace their royal identity through bold, meaningful apparel, media, and messages rooted in biblical truth.
Our Vision
To see a generation awakened to their divine identity—walking confidently in purpose, impact, and spiritual authority.
Connect with us!
We’d love to hear from you!